10 Marketing Tips for New Entrepreneurs in China

China is a huge market full of opportunities. Success in this market can be difficult if you don’t understand the complexity of the Chinese market.

Here are 10 marketing tips to develop your startup in China.

It will not be easy, but everything is possible. (I like this quote.)


China is probably the most digitalized Country in the World, so think online before offline.

I guess most entrepreneurs do not have millions to invest in TV advertising etc., So I will focus on smart marketing, with minimum investment.

  1. Digital Marketing: an Innovative Content Can Make the Difference 

In China, more than any other country in the world, consumers want interesting content. Due to all the scandals and the growing fake market, Chinese consumers are suspicious. In a country where everything goes fast, you need to provide a lot of information to your consumers.


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