How to Repurpose Your eCommerce Content as Social Video

Posting video to your social media profiles can be an excellent
way to generate traction for your marketing. One poll found that
51% of marketers cite video marketing as the best way to boost ROI.
Despite the obvious benefits of video marketing for social media,
most marketers shy away from it.

Video marketing might seem like it takes a lot of work and
money. However, there are ways to make it more efficient and light
on resources.

Start by choosing the right social networks for syndicating your
video content. Then, simply repurpose your existing content as
video, making sure that the assets you select are compatible with
the tastes of the demographic that you are targeting.

Understanding the nuances of these video marketing elements is
necessary to optimize your campaign and get the best ROI for the
least amount of work. Let’s take a look at some of the details,
starting with the tactics that work best on different social
networks.

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