Are you hitting the road to visit your in-laws this holiday
season (YAY! so fun)? Or are you taking a well-deserved trip to
somewhere sunny and warm? Or are you enjoying a relaxing staycation
with a bit of work email and good cheer (or beer)?
No matter what you’re doing, now is the perfect time to catch
up the best marketing podcasts you may have missed this year.
So put on your headphones, tune out your screaming kids
or bickering in-laws, and listen to our most popular podcasts of
2018. You can listen online, on Spotify, or in iTunes—whatever
works for you. Happy Listening, and Happy Holidays
Top 10 Social Pros Podcasts of 2018
Hosts Jay Baer and Adam Brown, Executive Strategist at
Salesforce, discuss how social media changed in 2017, and reveal
predictions for 2018. Did Jay and Adam hit the mark with their
Dooley Tombras, EVP, The Tombras Group, reveals how raising the
standard of creative content will increase sales.
Jenn Herman, Social Media Consultant & Trainer at Jenn’s
Trends, discusses strategies for the micro-platforms within
George B. Thomas, Hubspot and Inbound Trainer at IMPACT,
explains how to make better, more intentional social videos.
Chris Ducker, founder of Youpreneur, joins the Social Pros
Podcast to discuss building a business around your personal
Nathan Chan, CEO and Publisher of Foundr, joins the Social Pros
Podcast to discuss how he built an Instagram following of 500,000
in just under a year.
Amanda Bond, Owner of The Ad Strategist, discusses building
audiences, organic posts, and Facebook ads.
Neal Schaffer, CEO & Principal Social Media Strategy
Consultant at Maximize Your Social, discusses how you can engage
with your audience through people they trust and share your
products in a personal and meaningful way.
Michael Stelzner, CEO and Founder of Social Media Examiner,
reveals why he shifted SME’s efforts from Facebook to YouTube for
their longer video content and how to improve your social media
based on meaningful data.
Sabrina Callahan, Director of Social Media Planning &
Integration at Hilton Worldwide, explains how Hilton Worldwide
developed a powerful social media center to manage the numerous
brands and hundreds of worldwide locations.
Top 10 Content Experience Show Podcasts of 2018
Our very own Jay Baer joins the Content Experience Show to
discuss Talk Triggers, word of mouth marketing and how you
can shape a story for your company that your customers will be
excited to take to their friends.
Anna Hrach, Strategist at Convince & Convert, and Randy
Frisch, Co-Founder, CMO, and President of Uberflip, discuss why its
time to take content creation to the next level.
Jenna Rutschman, Director of Marketing and Communications,
College of Social and Behavioral Sciences at University of Arizona,
reveals how the University of Arizona optimizes email for
communicating with students, and why audience segmentation is
important when marketing to a wide range of demographics
Christine Otsuka, Content Marketer at Uberflip, discusses
why it is crucial that someone is overseeing the overall content
experience for your audience.
Andy Crestodina, Co-Founder and Chief Marketing Officer at Orbit
Media Studios, discusses the importance of promotion and creating
Andrew Warner, Founder & Startup CEO at Mixergy, reveals how
you can significantly increase engagement by replacing the standard
email list with a well-thought-out chatbot.
Bumper Carroll, VP of Creative at Second City Works reveals how
to connect with your audience through comedy in marketing.
Melissa Hodai, Digital Content Team Manager for Allstate,
discusses how a content strategy that focuses on long-term
cultivation instead of immediate viral success has led her team to
conversions and industry awards.
Charlie Lynch, Global Director of Digital Engagement at Franklin
Covey, has three great tips to help your business determine when
you should invest in business technology and how to choose what is
right for you.
Jay Baer and Daniel Lemin, Co-Founder of Selectivor, discuss
their book, Talk Triggers, and how you can find something about
your business that may be mundane and turn it into an interesting,